About me
“Why does it feel like we have every marketing tool out there, but still can’t prove what’s actually driving revenue?”
I get this a lot. Companies throw money at ads, tools, and agencies, hoping something sticks. But if you can’t track what’s working (or why), you’re not growing—you’re guessing.
That’s where I come in.
Hey, I’m Shani Wolf. I don’t just optimize marketing, I build revenue engines. Think of me as the fractional CMO who fixes broken marketing teams, streamlines messy MarTech, and turns data into decisions. I take companies from “Where did our budget go?” to “Finally, marketing is making us money.”
Unlike most MarTech and marketing ops consultants who live and breathe automation, I come from a different world,social media, creative agencies, website development, and digital strategy. That means I see marketing from every possible angle and know how to make it all work together.
Who Am I?
(And Why Should You Care)
CMO-as-a-Service & Growth Team Development;
I don’t just advise; I build. From recruiting the right people to setting up repeatable, revenue-focused processes, I create high-performance marketing teams.
MarTech & Marketing Ops Overhaul;
Your tools should serve a purpose, not create chaos. I design systems that connect marketing to sales, track real ROI, and eliminate wasted spend.
AI & Automation for Smarter Marketing; Still doing manual lead processing and campaign tracking?
I introduce AI-powered workflows that free up time and scale results. We connect the dots so deals close faster
Data-Driven Strategies That Drive Profit;
No more “spray and pray.” I build revenue attribution models so you know exactly what’s working and where to double down.
Marketing That Generates Revenue, Not Just Leads;
Marketing should be your biggest profit driver, not a budget sinkhole. I help companies move from disconnected campaigns to predictable, scalable revenue engines
Real Impact:
Helped cut marketing waste by 40%, while increasing revenue by 2X & Transformed a scale-up’s marketing chaos into a predictable revenue-generating machine, leading to a 5X ROI boost in under a year
If your marketing feels more like an expense than an investment, we should talk.
📩 Let’s turn your marketing into a predictable, scalable revenue driver.